Each year, more than 20 million new subscribers
purchase dial-up Internet service. Poor customer
service ratings by the largest ISPs account for
approximately 30% of the overall churn rate. This
represents more than 75 million subscribers who
signed up for dial-up Internet Service with a
new ISP in 2002.
Growth in dial-up internet access subscribers
has been phenomenal, even surpassing that of telephone,
cable TV, computers and cellular telephones. The
table below demonstrates this phenomenon.
The bottom line? Millions of people are looking
for a new ISP every month!
Securing just 2,500 of these potential subscribers
equates to almost $600,000/year in revenue by
charging just $19.95/month for dial-up access.
This does not include the additional revenue from
things like domain registration and hosting.
What other business can you think of where it
costs less than $25 to secure a subscriber, you
can enjoy a gross profit margin of $8+ on each
subscriber every single month and then when you
have built a subscriber base of 2,500 or more,
you can sell your business for $500 per subscriber?
You do the math... that's $500 multiplied by 2,500
subscribers equaling $1,2500,000! Not bad, considering
all you need do is the marketing.
Don't let this opportunity pass